Polis – Academy of Political Education, and Laboratory of Political Thought Applied – has taken a bold step and need to start the new year: completely renew its visual identity. The redesign, developed in collaboration with Prism Inc. and is led by its CEO Matías Ortega, represents a natural evolution in the way of institutional growth of the Polis.
“This work goes far beyond design. What we did was to capture the essence of a generation new policy, without leaving behind the seriousness of an academy committed to the political thought of rigorous,” says Ortega.
The process culminated with a visual system vibrant, full of energy, with a refreshed color palette that combines shades of purplereflecting wisdom and transformation, with green, that represent growth, youth and hope. This synergy reinforces the commitment of Polis with a policy more friendly and accessible and inclusive.
The new logo, fonts and dynamic aesthetics editorial rejuvenated reflect the evolution of the Polis: an academy for political education to a comprehensive project of thought and action with regional vision. The redesign is part of a broader strategy to position Polis as a platform leader in training, consulting and research policy in all of Latin America.
🔗 You can explore the complete project of the rebranding on the following link provided by Prism Inc.:
